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BOOK TITLES THAT ARE MINDBLOWING: THREE TIPS FOR TITLING YOUR NONFICTION BOOK
“Don’t judge a book by its title”—but that’s what we do when we’re looking at books and considering whether to buy them. A title can make or break your book. Here are three utterly mindblowing tips...
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FIVE KEYS TO MAKING YOUR SELF-HELP BOOK A HUGE SUCCESS
Wrapping up a book project is always bittersweet for me. As a developmental editor, I’m like a book’s “midwife”: I’m happy to see the baby born into the world, but sad that my role in helping the...
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WRITING AN INSPIRATIONAL MEMOIR: KARIN VOLO AND 1,352 DAYS
How can life go from perfect to insane in a matter of seconds? We all know how the loss of a loved one can turn your life around, but what happens when it’s YOU who gets turned around and you find...
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CONCEPTUALIZE A MEMOIR OR SELF-HELP BOOK BASED ON YOUR STORY OF OVERCOMING...
“What’s in it for me?” That’s a key question on the mind of a potential follower/book buyer who is interested in mind/body/spirit nonfiction, the type of book I work on. (Editors, like ghostwriters,...
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25 POWERFUL WAYS TO GET ENGAGEMENT ON FACEBOOK
Authors, while you are writing a book based on your life and work, you need to begin building an audience for your work and message. An author platform must include online presence on social media as...
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HOW TO BUILD AN AUTHOR PLATFORM AND FOLLOWING FOR YOUR BOOK IN 7 STEPS
An author platform is a means of bringing your book, work, and brand to the attention of potential book buyers. Building an author platform means figuring out how what you have to say fits in with the...
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HOW TO WRITE A BOOK BASED ON YOUR LIFE
We all have a book inside us. We may even have several! If you want to write a book based on your life, are you clear on the type of book you would like to write? I have seven options for you—six...
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Your Book as a Credibility Card That Builds Your Brand
Are you trying to establish your brand as distinct from others? A book written by you can serve as a credibility card for your expertise in your field of interest. Branding yourself with a book can...
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WRITING AND PUBLISHING A BOOK: THE DETERMINED PATIENT EXAMPLE
Recently, my clients Robert Danziger and Mary Gellens, two physicians, saw their book The Determined Patient published. Here are some insights you can glean from their experience conceptualizing,...
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3 Ways to Make Your Book Discoverable
As you write your book or make plans to, keep in mind that you’ll be more satisfied with getting your book written and published if you attract readers who will buy your book. Thinking about marketing...
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